- New Course — Waitlist Open
Stop Guessing.
Start Earning
at Festivals.
The complete playbook for starting a profitable food truck or concession business at high-volume festivals and events—without wasting thousands on the wrong equipment, menu, or events.
- No experience needed
- Real festival strategies
- Equipment guidance included
The Problem
Starting Without a Roadmap
Costs You Thousands
These are the mistakes that kill most food truck and concession businesses before they ever get off the ground.
Wasting Money on the Wrong Equipment
Most beginners spend $10,000–$30,000 on equipment they don't need—or worse, equipment that doesn't work for festival setups. One wrong purchase can sink your first season before it starts.
Picking the Wrong Events
Not every festival is worth your time. Showing up to a low-traffic event with high booth fees is a guaranteed loss. Knowing which events to target is the difference between profit and burnout.
Building a Menu That Doesn't Sell
Festival crowds want fast, craveable food—not a full restaurant menu. Overcomplicating your menu slows service, increases costs, and kills your line. Simplicity is the secret weapon.
Drowning in Permits & Regulations
Health permits, fire inspections, event contracts, insurance—the paperwork alone stops most people before they ever serve a single customer. It doesn't have to be this complicated.
No System for Staffing and Operations
Running a busy festival booth alone is chaos. Without a clear system for staffing, prep, and service flow, you'll be overwhelmed, slow, and leaving serious money on the table.
No Idea If You're Actually Profitable
Most beginners spend $10,000–$30,000 on equipment they don't need—or worse, equipment that doesn't work for festival setups. One wrong purchase can sink your first season before it starts.
Sound familiar? You're not alone—and every single one of these is completely avoidable with the right guidance.
What You'll Master
From Zero to
Festival-Ready
This course covers everything you need to go from idea to income—step by step, with no fluff and no filler.
- Self-Paced Learning
Go at your own speed. Lifetime access means you can revisit any module whenever you need it.
Choose the Right Business Model
Understand the real differences between food trucks, trailers, and concession setups—and which one fits your budget, lifestyle, and target events.
Build a High-Profit Menu
Design a streamlined menu that sells fast, keeps food costs under 30%, and creates repeat customers who come back every year.
Find & Book the Right Events
Learn exactly how to research, apply for, and negotiate booth spots at high-volume festivals—and which events to avoid entirely.
Navigate Permits & Compliance
Get a clear, step-by-step breakdown of every license, permit, and inspection you need—without the legal confusion or costly mistakes.
Set Up for Maximum Speed & Volume
Master the layout, equipment, and workflow systems that let you serve hundreds of customers per hour without losing your mind.
Track Profit & Scale Up
Understand your real numbers—food cost, labor, booth fees, and net profit—so you can make smart decisions and grow season after season.
Why My Experience Matters
I've Built This Business From the Ground Up.
Twice.
I didn’t learn this in a classroom. I learned it by showing up to my first festival with the wrong equipment, the wrong menu, and zero idea what I was doing—and losing money I couldn’t afford to lose.
After years of trial, error, and hard-won lessons, I built a concession business that now generates over $300K annually across 50+ events per year. This course is everything I wish I had when I started—no fluff, no theory, just what actually works in the real world of festival vending.
50+
Festivals Per Year
8
Years of Experience
$300K+
Annual Revenue
200K+
Customers Served
Course Benefits
Everything You Need to
Launch Successfully
This isn’t just a course—it’s a complete business launch system built for real-world festival vendors.
Step-by-Step Video Modules
Every lesson is broken into clear, actionable video modules you can watch at your own pace. No fluff—just the exact steps to launch and grow your business.
Downloadable Templates & Checklists
Get ready-to-use event application templates, menu pricing calculators, equipment checklists, and profit tracking spreadsheets.
Festival Research Playbook
A proven system for finding, evaluating, and booking the right events—so you only spend time and money on festivals that actually pay off.
Permit & Compliance Roadmap
A state-by-state breakdown of what you need to operate legally, including health permits, fire safety, and event-specific requirements.
Private Community Access
Join a community of fellow vendors and course students. Share wins, ask questions, and get feedback from people who are actually doing this.
Live Q&A Sessions
Get your specific questions answered in live group sessions. No more guessing—get real answers from someone who's been in the trenches.
Bonus
First 100 Students Get: 1-on-1 Strategy Call
A private 30-minute call to map out your specific business plan, event strategy, and first-season goals.
Free Download
Get the Free Starter Guide
"What It Really Takes to Start a Profitable Concession Business"
Discover the real costs, the right equipment, the best events to target, and the biggest mistakes to avoid—before you spend a single dollar.
- Real startup cost breakdown
- Equipment must-haves vs. wastes
- Top 10 festival mistakes to avoid
Ready to Start?
Join the Waitlist
Today
The course launches soon. Waitlist members get early access, exclusive pricing, and bonus materials not available to the general public. Spots are limited
- Early access pricing
- Bonus materials included
- Live Q&A sessions